Arik Braz, CEO of Xtrip Ltd, has over 20 years experience in leading Expeditions, Challenges and special interest groups. He has extensive knowledge on International Projects such as The Isuzu Challenge, and Queen of Desert while he worked as manager in Geographical Tours. Arik takes at least one new destination each year and together with his business partner, Moshe Gaon, they explore the terrain on off road bikes and with 4x4 vehicles. Arik founded Xtrip Ltd in 2005.